#Cartel will explore the global drug wars through the true story of Joaquin "El Chapo" Guzman, called the most powerful drug lord in history. Described as a story of power, money, sex and the human cost of the drug wars, the drama will chronicle the kingpin's rise to power, taking a look inside the stranger-than-fiction world of drug cartels who use social media to maintain their image, recruit new members and threaten rivals. Unlike drug lords of decades past, El Chapo, who reigned over the Mexican drug trafficking cartel for 25 years, has fan followings, with relationships in the entertainment and music industry that stretch past the Mexican border and into the United States.