These people, dressed as they are, come from all over the United States to make deals here at the Marketplace of America, Let's Make A Deal® One of TV's all time greatest and most successful shows, Let's Make a Deal was a game of intuition, skill, luck, decision-making and greed...all mixed into one. It was fun and would have been a success even if the show had stuck with the formal dresses and suits that the game started with on December 30, 1963. That's right, contestants wore dresses and suits in the very early months of LMaD. A few months after the show's premiere, someone came with a sign to attract host Monty Hall's attention and low and behold, he chose her (or him)! Sometime later, someone wore a crazy costume and the entire studio changed from a formal, quiet, dignified setting to a free-for-all. The show came alive and became the legendary success it would be known for.